Executive Summary of Camar Automotive Hoist Essays -- Executive Summar

Executive synopsis of Camar Automotive plagiarizeCamar Automotive Hoist has built its reputation on a quality product in the Canadian market all the same in 2000 the association is facing the problem of sustaining future growth of its business. In an attempt to address this need of sustaining growth we recommend that Camar Automotive Hoist clearly defines its position as a safe and convenient scissor lift producer on international wheel alignment markets and transfers its decoct mainly on the US and the European Union markets. Our suggestion is to calcium light the US market by working closely with the wholesalers instead of victimization a direct sales-force while exporting products to Europe by path of indirect exportation instead of through other ventures. By doing this, the company will efficiently allocate its resources and achieve its goal of sustaining growth in stages with low risks. The Canadian market potential is limited thus we accept that US market is a quick g rowth opportunity for us immediately with low risks while exploring the EU now will drop by the wayside us to search for long term future growth. The implementation of our strategical plan for the US market is to build our brand image with to the wholesalers by giving incentives to their representatives for working hard and selling our products. For the EU market, we will align distributors who are familiar with the market and familiarize them with our product.RecommendationFor the next monetary year we recommend that Cama...